Burst / active leak
Shutoff help, slab seepage, frozen hose bib failures
- Water status triage first screen
- Photo upload when storage enabled
- SMS bridge to on-call rotation
Master plumber · Newton & line-stop radius
Burst lines, slow drains, and bath remodels should not hit one generic “contact us.”
This Growth-template demo collapses three real-world entry types into two hero paths—labeling stays analytics-ready so dispatch can split burst urgency from clog triage.
Master license # above foldDrain camera on trucksWater damage partner namedUp-front dispatch windows
Trade context homeowners recognize
Stock fills in until your van photos, snake cam stills, and permit-heavy job shots publish.
Pick the path that matches the truck you send.
Path-based events keep March freeze calls from hiding behind remodel funnel noise.
Drain / install
Snake + hydro, fixture swaps, bath rough-in, water heater
- Lighter first screen, detail after intent
- Optional window for remodel start dates
- Calendar consult for larger scopes
01
Intent before dispatch guesses
Burst vs clog vs remodel questions land in the right bucket without phone tag.
02
Proof where condos compare vendors
License, insurance, and camera capability copy above the fold.
03
Instrumentation per path
Separate PostHog (or stack) labels for emergency vs install funnels.
Service lines stay scannable between jobs.
Emergency leakDrain clearingWater heaterFixture installBath rough-inSump + ejector pumps
Homeowner voice — illustrative only
Emergency path asked if water was still running—saved a wasted trip.
Install path let me attach the Kohler SKU without DMing Instagram.
License box matched what the truck door said.
Ready for freeze season?
We ship this structure on your brand—not ours.
Replace placeholders with your real dispatch map, camera fees, and warranty language. Token skin stays separate from Yetra marketing.